
Market swings can be tough to stomach, and volatile stocks often experience exaggerated moves in both directions. While many thrive during risk-on environments, many also struggle to maintain investor confidence when the ride gets bumpy.
These stocks can be a rollercoaster, and StockStory is here to guide you through the ups and downs. Keeping that in mind, here is one volatile stock that could reward patient investors and two that may be too risky for most investors.
Two Stocks to Sell:
Unity (U)
Rolling One-Year Beta: 2.44
Powering over half of the world's mobile games and expanding into industries from automotive to architecture, Unity (NYSE: U) provides software tools and services that allow developers to create, run, and monetize interactive 2D and 3D content across multiple platforms.
Why Are We Wary of U?
- Sales stagnated over the last two years and signal the need for new growth strategies
- Offerings struggled to generate meaningful interest as its average billings growth of 12.3% over the last year did not impress
- Day-to-day expenses have swelled relative to revenue over the last year as its operating margin fell by 2.4 percentage points
Unity is trading at $41.49 per share, or 7.5x forward price-to-sales. Read our free research report to see why you should think twice about including U in your portfolio.
Sportsman's Warehouse (SPWH)
Rolling One-Year Beta: 1.53
A go-to destination for individuals passionate about hunting, fishing, camping, hiking, shooting sports, and more, Sportsman's Warehouse (NASDAQ: SPWH) is an American specialty retailer offering a diverse range of active gear, equipment, and apparel.
Why Are We Out on SPWH?
- Disappointing same-store sales over the past two years show customers aren’t responding well to its product selection and store experience
- Performance over the past three years was negatively impacted by new share issuances as its earnings per share dropped by 59.3% annually, worse than its revenue
Sportsman's Warehouse’s stock price of $1.18 implies a valuation ratio of 16.9x forward EV-to-EBITDA. Check out our free in-depth research report to learn more about why SPWH doesn’t pass our bar.
One Stock to Watch:
Zeta Global (ZETA)
Rolling One-Year Beta: 2.62
Powered by an AI engine that processes over one trillion consumer signals monthly, Zeta Global (NYSE: ZETA) operates a data-driven cloud platform that helps companies target, connect, and engage with consumers through personalized marketing across channels like email, social media, and video.
Why Are We Fans of ZETA?
- Billings have averaged 38.7% growth over the last year, showing it’s securing new contracts that could potentially increase in value over time
- Market share will likely rise over the next 12 months as its expected revenue growth of 24.6% is robust
- Free cash flow margin is forecasted to grow by 1.6 percentage points in the coming year, potentially giving the company more chips to play with
At $29.42 per share, Zeta Global trades at 3.9x forward price-to-sales. Is now the right time to buy? Find out in our full research report, it’s free.
Stocks We Like Even More
ONE MORE THING: Top 5 Growth Stocks. The biggest stock winners almost always had one thing in common before they ran. Revenue growing like crazy. Meta. CrowdStrike. Broadcom. Our AI flagged all three. They returned 315%, 314%, and 455%, respectively.
Find out which 5 stocks it’s flagging this month — FREE. Get Our Top 5 Growth Stocks for Free HERE.
Stocks that made our list in 2020 include now familiar names such as Nvidia (+1,460% between June 2020 and June 2025) as well as under-the-radar businesses like the once-micro-cap company Tecnoglass (+1,552% between June 2020 and June 2025). Find your next big winner with StockStory today.

