A tech blog has published an in-depth piece on how individual creatives can launch their own digital agencies.
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Cats Tech Talk, a tech blog specializing in AI and marketing, has published its latest article, which discusses the disruption caused by AI and how creative professionals can use the technology to start their own businesses.
More information is available at https://www.catstechtalk.com/post/how-to-start-a-digital-agency-with-deal-ai-your-roadmap-to-success
The blog’s proprietor, Caterina Christakos, said that the piece specifically aims to help creatives who have lost their jobs because of AI generate a new income stream by leveraging the technology to start a one-person agency.
Prior to the emergence of generative AI, blue-collar jobs such as driving were forecast to be the most at risk of being replaced by automation. In 2023, the World Economic Forum reported that jobs requiring “physical dexterity” such as agriculture and trade work are considered safe from being replaced by AI and are expected to see further growth between 2023 and 2027.
Fears of AI replacing writers and artists abound in the creative industries. In 2023, an ad agency in China made headlines after announcing that it would cease working with outsourced creatives to focus on AI.
“It’s now 2024, and AI fatigue is starting to set in. Creatives can use that to their advantage,” Christakos said. “With natural talent and AI, I believe that it’s now possible for creatives to quit the job hunting and start their own agencies instead.”
In her post, she discussed the emergence of integrated AI marketing software that can perform the role of a copywriter, graphic designer, web designer, and email marketer, among other roles. “From content creation to client acquisition, agencies can now automate their workflows, which allows them to focus on scaling their business and delivering superior results to their clients,” she wrote.
Her article also tackles the issue of competition, particularly on how one-person agencies can compete against similar operations and larger competitors. Christakos emphasized the need for specialization, adding that those who can be identified with a certain niche have an advantage over those presenting themselves as generalists.
Furthermore, the non-creative aspects of running an agency, such as the appropriate legal structure and the source of capital, are also touched upon.
Interested parties who wish to know can access the full article at https://www.catstechtalk.com/post/how-to-start-a-digital-agency-with-deal-ai-your-roadmap-to-success
Contact Info:
Name: Caterina Christakos
Email: Send Email
Organization: Cats Tech Talk
Address: 1440 Lake Baldwin Lane, Orlando, Florida 32814, United States
Website: https://catstechtalk.com
Source: PressCable
Release ID: 89131147
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