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UNITED STATES
SECURITIES AND EXCHANGE COMMISSION
Washington, D.C. 20549

SCHEDULE 13G

Under the Securities Exchange Act of 1934
(Amendment No. )*

eLoyalty Corporation

(Name of Issuer)

Common Stock, par value $0.01 per share

(Title of Class of Securities)

290151307

(CUSIP Number)

December 31, 2004

(Date of Event Which Requires Filing of this Statement)

Check the appropriate box to designate the rule pursuant to which this Schedule is filed:

        o Rule 13d-1 (b)

        o Rule 13d-1 (c)

        þ Rule 13d-1 (d)

*The remainder of this cover page shall be filled out for a reporting person’s initial filing on this form with respect to the subject class of securities, and for any subsequent amendment containing information which would alter the disclosures provided in a prior cover page.

The information required in the remainder of this cover page shall not be deemed to be “filed” for the purpose of Section 18 of the Securities Exchange Act of 1934 (“Act”) or otherwise subject to the liabilities of that section of the Act but shall be subject to all other provisions of the Act (however, see the notes).

Persons who respond to the collection of information contained in this form are not required to respond unless the form displays a currently valid OMB control number.

 

 

             
13G
CUSIP No. 290151307 Page 2 of 5 Pages
  1. Name of Reporting Person:
Kelly D. Conway		 I.R.S. Identification Nos. of above persons (entities only):
N/A
  2. Check the Appropriate Box if a Member of a Group:
    (a) o  
    (b) o  
  3. SEC Use Only:
  4. Citizenship or Place of Organization:
United States of America
Number of
Shares
Beneficially
Owned by
Each Reporting
Person With
5. Sole Voting Power:
489,621*
6. Shared Voting Power:
None
7. Sole Dispositive Power:
489,621*
8.Shared Dispositive Power:
None
  9.Aggregate Amount Beneficially Owned by Each Reporting Person:
489,621*
  10.Check if the Aggregate Amount in Row (9) Excludes Certain Shares:
o
  11.Percent of Class Represented by Amount in Row (9):
6.6%
  12.Type of Reporting Person:
IN

*Includes 3,862 shares of Series B Preferred Stock that are currently convertible on a one-for-one basis into shares of Common Stock.

 

 

CUSIP NO. 290151307   13G   Page 3 of 5 Pages
     
   
 
Item 1(a):  
Name of Issuer:
   
 
   
eLoyalty Corporation
   
 
Item 1(b):  
Address of Issuer’s Principal Executive Offices:
   
 
   
150 Field Drive
   
Suite 250
   
Lake Forest, Illinois 60045
   
 
Item 2(a):  
Name of Person Filing:
   
Kelly D. Conway
   
 
Item 2(b):  
Address of Principal Business Office or, if none, Residence:
   
 
   
Kelly D. Conway
   
c/o eLoyalty Corporation
   
150 Field Drive
   
Suite 250
   
Lake Forest, Illinois 60045
   
 
Item 2(c):  
Citizenship:
   
 
   
United States of America
   
 
Item 2(d):  
Title of Class of Securities:
   
 
   
Common Stock, par value $0.01 per share
   
 
Item 2(e):  
CUSIP Number:
   
 
   
270151307
   
 
Item 3:  
Not Applicable
   
 
Item 4(a):  
Amount Beneficially Owned:
   
 
   
489,621 shares (includes 3,862 shares of Series B Preferred Stock that are currently convertible on a one-for-one basis into shares of Common Stock)
   
 
Item 4(b):  
Percent of Class:
   
 
   
6.6%

 

 

CUSIP NO. 290151307   13G   Page 4 of 5 Pages
         
Item 4(c):   Number of Shares as to Which Such Person Has:
       
 
    (i)  
Sole power to vote or direct the vote:
       
 
       
489,621 shares
       
 
    (ii)  
Shared power to vote or direct the vote:
       
 
       
None
       
 
    (iii)  
Sole power to dispose or direct the disposition of:
       
 
       
489,621 shares
       
 
    (ii)  
Shared power to dispose or direct the disposition of:
       
 
       
None
       
 
Item 5:   Ownership of Five Percent or Less of a Class:
       
 
    N/A  
 
       
 
Item 6:   Ownership of More than Five Percent on Behalf of Another Person:
       
 
    N/A  
 
       
 
Item 7:   Identification and Classification of the Subsidiary Which Acquired the Security Being Reported on By the Parent Holding Company:
       
 
    N/A  
 
       
 
Item 8:   Identification and Classification of Members of the Group:
       
 
    N/A  
 
       
 
Item 9:   Notice of Dissolution of Group:
       
 
    N/A  
 
       
 
Item 10:   Certifications:
       
 
    N/A  
 

 

 

CUSIP NO. 190151307   13G   Page 5 of 5 Pages

SIGNATURE

     After reasonable inquiry and to the best of my knowledge and belief, I certify that the information set forth in this statement is true, complete and correct.

         
     
Date: July 26, 2005  /s/ Kelly D. Conway    
  Kelly D. Conway