UNITED STATES
SECURITIES AND EXCHANGE COMMISSION
Washington, D.C. 20549
SCHEDULE 13D
(Amendment No. 1)
Under the Securities Exchange Act of 1934
Valassis Communications Inc
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(Name of Issuer)
COMMON STOCK, $.01 par value
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(Title of Class of Securities)
918866104
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(CUSIP Number)
Murray A. Indick
Prides Capital Partners, L.L.C.
200 High Street, Suite 700
Boston, MA 02110
(617) 778-9200
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(Name, Address and Telephone Number of Person
Authorized to Receive Notices and Communications)
July 31, 2007
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(Date of Event which Requires Filing of this Statement)
If the filing person has previously filed a statement on Schedule 13G to report the acquisition which is the subject of this Schedule 13D, and is filing this schedule because of Rule 13d-1(b)(3) or (4), check the following box o.
*The remainder of this cover page shall be filled out for a reporting person's initial filing on this form with respect to the subject class of securities, and for any subsequent amendment containing information which would alter disclosures provided in a prior cover page.
The information required on the remainder of this cover page shall not be deemed to be "filed" for the purpose of Section 18 of the Securities Exchange Act of 1934 ("Act") or otherwise subject to the liabilities of that section of the Act but shall be subject to all other provisions of the Act (however, see the Notes).
CUSIP NO. 918866104 SCHEDULE 13D
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1. |
NAME OF REPORTING PERSON |
Prides Capital Partners, L.L.C.
S.S. OR I.R.S. IDENTIFICATION NO. OF ABOVE PERSON
20-0654530
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2. |
CHECK THE APPROPRIATE BOX IF A MEMBER OF A GROUP* |
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(a) [] |
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(b) [ X ] |
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3. |
SEC USE ONLY |
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4. |
SOURCE OF FUNDS* |
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See Item 3 |
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5. |
CHECK BOX IF DISCLOSURE OF LEGAL PROCEEDINGS IS REQUIRED |
PURSUANT TO ITEMS 2(d) or 2(e) o
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6. |
CITIZENSHIP OR PLACE OF ORGANIZATION |
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Delaware |
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7. |
SOLE VOTING POWER |
-0-
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8. |
SHARED VOTING POWER |
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3,085,400** |
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9. |
SOLE DISPOSITIVE POWER |
-0-
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10. |
SHARED DISPOSITIVE POWER |
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3,085,400** |
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11. |
AGGREGATE AMOUNT BENEFICIALLY OWNED BY EACH REPORTING PERSON |
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3,085,400** |
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12. |
CHECK BOX IF THE AGGREGATE AMOUNT IN ROW (11) EXCLUDES |
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CERTAIN SHARES o |
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13. |
PERCENT OF CLASS REPRESENTED BY AMOUNT IN ROW (11) |
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6.4%** |
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14. |
TYPE OF REPORTING PERSON |
OO ( Limited Liability Company)
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** See Item 5
CUSIP NO. 918866104 SCHEDULE 13D
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1. |
NAME OF REPORTING PERSON |
Kevin A. Richardson, II
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2. |
CHECK THE APPROPRIATE BOX IF A MEMBER OF A GROUP* |
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(a) [] |
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(b) [ X ] |
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3. |
SEC USE ONLY |
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4. |
SOURCE OF FUNDS* |
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See Item 3 |
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5. |
CHECK BOX IF DISCLOSURE OF LEGAL PROCEEDINGS IS REQUIRED |
PURSUANT TO ITEMS 2(d) or 2(e) o
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6. |
CITIZENSHIP OR PLACE OF ORGANIZATION |
USA
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7. |
SOLE VOTING POWER |
-0-
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8. |
SHARED VOTING POWER |
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3,085,400** |
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9. |
SOLE DISPOSITIVE POWER |
-0-
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10. |
SHARED DISPOSITIVE POWER |
3,085,400**
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11. |
AGGREGATE AMOUNT BENEFICIALLY OWNED BY EACH REPORTING PERSON |
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3,085,400** |
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12. |
CHECK BOX IF THE AGGREGATE AMOUNT IN ROW (11) EXCLUDES |
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CERTAIN SHARES o |
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13. |
PERCENT OF CLASS REPRESENTED BY AMOUNT IN ROW (11) |
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6.4%** |
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14. |
TYPE OF REPORTING PERSON |
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IN ( Limited Liability Company) |
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** See Item 5
CUSIP NO. 918866104 SCHEDULE 13D
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1. |
NAME OF REPORTING PERSON |
Henry J. Lawlor, Jr.
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2. |
CHECK THE APPROPRIATE BOX IF A MEMBER OF A GROUP* |
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(a) [] |
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(b) [ X ] |
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3. |
SEC USE ONLY |
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4. |
SOURCE OF FUNDS* |
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See Item 3 |
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5. |
CHECK BOX IF DISCLOSURE OF LEGAL PROCEEDINGS IS REQUIRED |
PURSUANT TO ITEMS 2(d) or 2(e) o
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6. |
CITIZENSHIP OR PLACE OF ORGANIZATION |
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USA |
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7. |
SOLE VOTING POWER |
-0-
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8. |
SHARED VOTING POWER |
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3,085,400** |
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9. |
SOLE DISPOSITIVE POWER |
-0-
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10. |
SHARED DISPOSITIVE POWER |
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3,085,400** |
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11. |
AGGREGATE AMOUNT BENEFICIALLY OWNED BY EACH REPORTING PERSON |
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3,085,400** |
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12. |
CHECK BOX IF THE AGGREGATE AMOUNT IN ROW (11) EXCLUDES |
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CERTAIN SHARES o |
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13. |
PERCENT OF CLASS REPRESENTED BY AMOUNT IN ROW (11) |
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6.4%** |
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14. |
TYPE OF REPORTING PERSON |
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IN |
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** See Item 5
CUSIP NO. 918866104 SCHEDULE 13D
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1. |
NAME OF REPORTING PERSON |
Murray A. Indick
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2. |
CHECK THE APPROPRIATE BOX IF A MEMBER OF A GROUP* |
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a) o |
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b) [ X ] |
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3. |
SEC USE ONLY |
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4. |
SOURCE OF FUNDS* |
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See Item 3 |
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5. |
CHECK BOX IF DISCLOSURE OF LEGAL PROCEEDINGS IS REQUIRED |
PURSUANT TO ITEMS 2(d) or 2(e) o
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6. |
CITIZENSHIP OR PLACE OF ORGANIZATION |
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USA |
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7. |
SOLE VOTING POWER |
-0-
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8. |
SHARED VOTING POWER |
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3,085,400** |
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9. |
SOLE DISPOSITIVE POWER |
-0-
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10. |
SHARED DISPOSITIVE POWER |
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3,085,400** |
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11. |
AGGREGATE AMOUNT BENEFICIALLY OWNED BY EACH REPORTING PERSON |
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3,085,400** |
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12. |
CHECK BOX IF THE AGGREGATE AMOUNT IN ROW (11) EXCLUDES |
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CERTAIN SHARES o |
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13. |
PERCENT OF CLASS REPRESENTED BY AMOUNT IN ROW (11) |
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6.4%** |
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14. |
TYPE OF REPORTING PERSON |
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IN |
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** See Item 5
CUSIP NO. 918866104 SCHEDULE 13D
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1. |
NAME OF REPORTING PERSON |
Charles E. McCarthy
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2. |
CHECK THE APPROPRIATE BOX IF A MEMBER OF A GROUP* |
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(a) [] |
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(b) [ X ] |
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3. |
SEC USE ONLY |
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4. |
SOURCE OF FUNDS* |
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See Item 3 |
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5. |
CHECK BOX IF DISCLOSURE OF LEGAL PROCEEDINGS IS REQUIRED |
PURSUANT TO ITEMS 2(d) or 2(e) o
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6. |
CITIZENSHIP OR PLACE OF ORGANIZATION |
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USA |
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7. |
SOLE VOTING POWER |
-0-
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8. |
SHARED VOTING POWER |
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3,085,400** |
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9. |
SOLE DISPOSITIVE POWER |
-0-
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10. |
SHARED DISPOSITIVE POWER |
3,085,400**
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11. |
AGGREGATE AMOUNT BENEFICIALLY OWNED BY EACH REPORTING PERSON |
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3,085,400** |
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12. |
CHECK BOX IF THE AGGREGATE AMOUNT IN ROW (11) EXCLUDES |
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CERTAIN SHARES o |
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13. |
PERCENT OF CLASS REPRESENTED BY AMOUNT IN ROW (11) |
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6.4%** |
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14. |
TYPE OF REPORTING PERSON |
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IN |
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** See Item 5
CUSIP NO. 918866104 SCHEDULE 13D
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1. |
NAME OF REPORTING PERSON |
Christian Puscasiu
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2. |
CHECK THE APPROPRIATE BOX IF A MEMBER OF A GROUP* |
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(a) o |
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(b) [ X ] |
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3. |
SEC USE ONLY |
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4. |
SOURCE OF FUNDS* |
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See Item 3 |
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5. |
CHECK BOX IF DISCLOSURE OF LEGAL PROCEEDINGS IS REQUIRED |
PURSUANT TO ITEMS 2(d) or 2(e) o
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6. |
CITIZENSHIP OR PLACE OF ORGANIZATION |
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USA |
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7. |
SOLE VOTING POWER |
-0-
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8. |
SHARED VOTING POWER |
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3,085,400** |
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9. |
SOLE DISPOSITIVE POWER |
-0-
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10. |
SHARED DISPOSITIVE POWER |
3,085,400**
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11. |
AGGREGATE AMOUNT BENEFICIALLY OWNED BY EACH REPORTING PERSON |
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3,085,400** |
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12. |
CHECK BOX IF THE AGGREGATE AMOUNT IN ROW (11) EXCLUDES |
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CERTAIN SHARES o |
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13. |
PERCENT OF CLASS REPRESENTED BY AMOUNT IN ROW (11) |
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6.4%** |
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14. |
TYPE OF REPORTING PERSON |
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IN |
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** See Item 5
CUSIP NO. 918866104 SCHEDULE 13D
Item 1. Security and Issuer
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This Amendment No. 1 amends the Statement on Schedule 13D (the "Schedule 13D") filed with the Securities and Exchange Commission (the "Commission") on January 19, 2007 by Prides Capital Partners, L.L.C. a Delaware limited liability company, Kevin A. Richardson, II, Henry J. Lawlor, Jr., Murray A. Indick, Charles E. McCarthy and Christian Puscasiu. This Schedule 13D relates to shares of Common Stock, $.01 par value (the "Common Stock") of Valassis Communications, Inc., a Delaware corporation (the "Issuer"). The principal executive office and mailing address of the Issuer is 19975 Victor Parkway Livonia, Michigan 48152. The following amendments to the Schedule 13D are hereby made. Unless otherwise defined herein, all capitalized terms shall have the meanings ascribed to them in the Schedule 13D.
Item 5. Interest in Securities of the Issuer
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(a), (b) According to the Issuer's 10-Q filed on May 10 2007, there were 47,879,772 shares of common stock issued and outstanding as of May 4, 2007. Based on such information, after taking into account the transactions described in Item 5(c) below, the Reporting Persons report beneficial ownership of 3,085,400 shares of common stock, representing 6.4% of the shares outstanding, held by Prides Capital Partners, L.L.C. Voting and investment power concerning the above shares are held solely by Prides Capital Partners, L.L.C.
Although Kevin A. Richardson, II, Henry J. Lawlor, Jr., Murray A. Indick, Charles E. McCarthy and Christian Puscasiu are joining in this Schedule as Reporting Persons, the filing of this Schedule shall not be construed as an admission that any of them are, for any purpose, the beneficial owner of any of the securities that are beneficially owned by Prides Capital Partners, L.L.C .
(c) During the last 60 days, the Reporting Persons purchased the following Shares in the open market:
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Trade Date |
Shares |
Price/Share |
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7/19/2007 |
65,700 |
14.9662 |
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7/20/2007 |
148,300 |
14.9945 |
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7/23/2007 |
75,000 |
15.2429 |
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7/24/2007 |
100,000 |
14.8548 |
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7/25/2007 |
50,000 |
14.8851 |
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7/27/2007 |
25,000 |
13.9408 |
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7/30/2007 |
15,000 |
13.3703 |
(d) and (e) Not applicable.
Item 7. Material to be Filed as Exhibits
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Exhibit A Joint Filing Undertaking.
CUSIP NO. 918866104 SCHEDULE 13D
SIGNATURES
After reasonable inquiry and to the best of our knowledge and belief, the undersigned certify that the information set forth in this statement is true, complete and correct.
Dated: July 31, 2007
Prides Capital Partners, L.L.C.
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By: |
/s/ Murray A. Indick |
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Murray A. Indick Managing Member |
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Kevin A. Richardson, II |
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/s/ Murray A. Indick |
By: |
/s/ Murray A. Indick |
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Murray A. Indick
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Murray A. Indick Attorney-in-Fact |
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Henry J. Lawlor, Jr. |
Charles E. McCarthy |
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By: |
/s/ Murray A. Indick |
By: |
/s/ Murray A. Indick |
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Murray A. Indick Attorney-in-Fact |
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Murray A. Indick Attorney-in-Fact |
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Christian Puscasiu |
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By: |
/s/ Murray A. Indick |
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Murray A. Indick Attorney-in-Fact |
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CUSIP NO. 918866104 SCHEDULE 13D
Exhibit A
JOINT FILING UNDERTAKING
The undersigned, being duly authorized thereunto, hereby execute this agreement as an exhibit to this Schedule 13D to evidence the agreement of the below-named parties, in accordance with the rules promulgated pursuant to the Securities Exchange Act of 1934, to file this Schedule jointly on behalf of each such party.
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Dated: July 31, 2007 |
Prides Capital Partners, L.L.C.
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By: |
/s/ Murray A. Indick |
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Murray A. Indick Managing Member |
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Kevin A. Richardson, II |
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/s/ Murray A. Indick |
By: |
/s/ Murray A. Indick |
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Murray A. Indick
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Murray A. Indick Attorney-in-Fact |
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Henry J. Lawlor, Jr. |
Charles E. McCarthy |
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By: |
/s/ Murray A. Indick |
By: |
/s/ Murray A. Indick |
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Murray A. Indick Attorney-in-Fact |
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Murray A. Indick Attorney-in-Fact |
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Christian Puscasiu |
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By: |
/s/ Murray A. Indick |
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----------------------- |
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Murray A. Indick Attorney-in-Fact |
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