Lyft Is Launching A Premium SUV Service

 Lyft is preparing to compete with Uber's upscale SUV option by launching its own premium SUV on-demand car service, according to a source. It will let riders book leather interior Ford Explorer SUVS that seat a squished maximum of seven passengers. Until now, Lyft has only offered a single tier of service on par with UberX in price, and that provides rides in a variety of vehicles. Read More