Headline speaker, three-time MLB MVP and serial entrepreneur Alex Rodriguez, will inspire advisors to explore growth, legacy and high-impact strategies for their businesses and lives
Triad Partners (“Triad”), the financial services organization dedicated to helping advisors simultaneously pursue success, freedom and impact, announced that its annual member kickoff experience Launch 2026 is taking place January 14-16, 2026 at the Loews Ventana Canyon Resort in Tucson, Arizona. With a theme of “Legacy Begins Here,” Launch 2026 will welcome founders, strategic partners and their significant others for three days of immersive learning and networking.
The experience will feature some of the biggest names in sports and business, offering attendees unique insights on achieving excellence, strengthening their leadership and building businesses of lasting influence.
Highlights will include:
- Three-time MVP, business mogul and investor Alex Rodriguez will headline a live keynote conversation focused on building the “Mindset of a Champion.” As part of the discussion, he will share how he transformed from a young player with big ambitions into one of baseball’s most accomplished athletes. Alex’s principles behind his champion mindset, which are finding your strengths, working hard and staying focused, can apply to both business and life.
- Bestselling author and growth expert Alex Banayan will lead a session titled, “What’s Possible: The Third Door to an Unforgettable Legacy,” where he will share strategies for cultivating bold thinking, embracing persistence and going all in to drive growth regardless of external challenges.
- NFL RedZone host Scott Hanson will emcee “A Night to Remember: Where Legacy Comes to Life,” Launch’s dinner and awards gala celebrating the firm’s top leaders. Featured awards will include the Scholar Award honoring individuals committed to continuous learning and growth; the Run as a Pack Award recognizing those who go above and beyond to support and uplift their peers; and the DO BUSINESS. DO LIFE.™ Award celebrating leaders who excel in both business and life, achieving balance and fulfillment.
- Launch of the 2026 AI Advisor Lab Mastermind group. Brad Johnson, Quin Kilgore and Michael Hyatt will host Triad’s “Inside the AI Mastermind: Where Legacy Meets Leverage” panel. A Triad-Exclusive Mastermind led by Michael Hyatt will allow members to learn how to leverage AI and scale smarter, adapt faster and lead with clarity.
“Launch 2026 is our signature experience, uniting top leaders with world-class speakers who have excelled in sports, business and beyond,” said Brad Johnson, co-founder of Triad Partners. “Our goal is to help founders clarify their vision, overcome challenges and create lasting success in every area of their lives. This promises to be one of our most impactful experiences yet, offering founders a chance to kick off 2026 with renewed purpose, perspective and actionable strategies for the year ahead.”
Launch 2026 is the latest in Triad’s series of impactful, founder-driven experiences.
In October, Triad celebrated its five-year anniversary by hosting the inaugural Triad Lab: Sales Training. Held at Triad’s new headquarters in Lawrence, Kansas, the immersive experience brought founders and their teams together to sharpen their sales skills, share best practices and collaborate with other industry leaders. As the next evolution in Triad’s advisor development series, the firm hosted a follow-up Triad Lab Nov. 30–Dec. 2 focused on helping teams build scalable systems, align advisors through a repeatable framework and communicate value clearly while fostering stronger client relationships.
“Over the past five years, we have created a movement that allows elite advisors to grow their businesses while realizing more freedom, happiness and significance, both in and out of the office,” said Shawn Sparks, co-founder of Triad Partners. “Our ‘DO BUSINESS. DO LIFE.’ philosophy has guided us since day one, and as we enter our next chapter, we remain focused on providing the resources and connections advisors need for long-term success across their lives. Experiences are central to that focus, and we look forward to building on these to deliver lasting value for our community.”
As Triad enters its next chapter, it will continue introducing innovative programs and resources that help advisors grow. Through these next-level opportunities, the firm is shaping a future where advisors define success on their own terms. Learn more about the DO BUSINESS. DO LIFE.™ mission at triadpartners.com.
About Triad Partners
Triad Partners, founded in 2020, is a leading field marketing organization dedicated to transforming the way financial advisors approach their businesses by embracing a "DO BUSINESS. DO LIFE.™" mentality. Triad provides advisors with the resources, tools and support they need to help achieve limitless growth and personal freedom, while focusing on aligning their lives with their values and aspirations—not just scaling a business. Through thoughtfully designed programs, financial advisors gain the knowledge and strategies to elevate their businesses, reclaim their time and prioritize what truly matters. By empowering its members to grow with purpose and balance, Triad Partners helps them build a future defined by freedom, happiness and the ability to thrive both professionally and personally.
About Triad Wealth Partners
Triad Wealth Partners is a financial services company empowering advisors to build businesses of significance through a robust platform offering investment management, financial planning, operations and compliance support and practice management solutions. It serves as a trusted partner within a passionate community of growth-minded professionals that provides an innovative platform that catapults advisor business growth and reinvigorates advisor-led teams while serving their clients at the highest level. To learn more, visit www.triadwealthpartners.com. Triad Wealth Partners, LLC is an SEC Registered Investment Adviser.
Triad Wealth Partners, LLC and Triad Partners, LLC are affiliated companies.
View source version on businesswire.com: https://www.businesswire.com/news/home/20260107703025/en/
Contacts
MEDIA CONTACT:
Triad@streetcredpr.com
Jason Lahita
jason@streetcredpr.com
973-460-7837
Justin Pirigyi
justin@streetcredpr.com
619-316-9195

